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Factors.ai
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Factors.ai

Factors.ai is an AI-driven go-to-market platform that captures cross-channel intent signals and automates key sales and marketing workflows. By unifying data from websites, CRMs, MAPs, LinkedIn, and third-party sources, it empowers teams to segment, score, and engage high-intent accounts while optimizing campaigns and ad spend. This tool is uniquely designed for marketing, sales, pre-sales, and customer success teams looking to drive pipeline growth and maximize ROI.


Website: https://www.factors.ai/

Key Features

Cross-channel intent capture
Workflow automation across CRM and MAPs
Account segmentation and scoring
Optimized LinkedIn ad campaigns
Seamless integrations with sales and marketing tools

Use Cases

Intent Signal Capture: Capture and consolidate intent signals from various channels, including your website, CRM, MAP, and LinkedIn, to identify high-value prospects.
Automated GTM Workflows: Automate routine go-to-market tasks such as alerts, data enrichment, and email outreach, allowing your team to focus on strategy and conversion.
Account Segmentation & Scoring: Segment accounts based on firmographics and engagement data while prioritizing sales-ready prospects with advanced scoring mechanisms.
LinkedIn Ad Optimization: Run intent-based LinkedIn campaigns with frequency capping and view-through attribution to double your ad ROI.
Integrated Marketing & Sales Insights: Leverage comprehensive analytics and full-funnel reporting to refine targeting and improve overall marketing ROI.

Benefits

Unified view of intent signals to drive informed decisions
Reduced manual GTM tasks through automation
Enhanced targeting with precise account intelligence
Improved ad campaign performance and ROI
Seamless integration with existing tech stacks
Actionable insights that drive pipeline growth

Metrics

Sales Engagement: 3X Increase
MQL Growth: 23% Increase per Month
Lead Source Clarity: 66% Decrease in Unknown Lead Sources
Customer Satisfaction: 4.6/5 G2 Rating

Pricing Plans

Free - $0/mo (Billed Annually)
  • 200 Companies Identified/mo
  • Up to 3 Seats
  • Company Identification
  • Customer Journey Timelines
  • Starter GTM Dashboards
  • Up to 5 Segments
  • Up to 20 Custom Reports
  • 1 Real-Time Slack/MS Teams Alert
  • 6-Months Data Retention
  • Integrations: Website, Slack, MS Teams
Basic - $399/mo (Billed Annually)
  • 3000 Companies Identified/mo
  • Up to 5 Seats
  • Everything in Free plus:
  • Up to 10 Segments
  • LinkedIn Intent Signals (Reveals companies viewing your LinkedIn ads)
  • CSV Imports & Exports
  • Advanced GTM Dashboards
  • Advanced Website Analytics
  • Custom Metrics & KPIs
  • Global Exclusion Rules
  • GTM Workflows
  • Up to 50 Custom Reports
  • Up to 2 Active Alerts on Slack/MS Teams
  • Integrations: Ad Platforms (Google, LinkedIn, Facebook, Bing), Google Search Console, Webhooks, HubSpot, Salesforce
Growth - $999/mo (Billed Annually)
  • 8000 Companies Identified/mo
  • Up to 10 Seats
  • Everything in Basic plus:
  • ABM Analytics
  • Account Scoring
  • Up to 20 Segments
  • LinkedIn Attribution
  • G2 Intent Signals (Reveal companies viewing your G2 pages)
  • G2 Attribution
  • Segment Insights
  • Workflow Automations & Data Sync
  • Up to 100 Custom Reports
  • Dedicated Customer Success Manager
  • Up to 10 Active Alerts on Slack/MS Teams
  • Enhanced Integrations: HubSpot (Full), Salesforce (Full), Marketo, G2, Drift
Enterprise - Custom
  • Bespoke plan for agencies and large enterprises
  • Custom Companies Identified
  • Up to 25 Seats
  • Everything in Growth plus:
  • Up to 50 Segments
  • Google AdPilot (Coming Soon)
  • LinkedIn AdPilot
  • Interest Groups
  • 3rd-party Intent Upload (Coming Soon)
  • Multi-Touch Attribution
  • Campaigns, content, offline events & more
  • Up to 15 Active Alerts on Slack/MS Teams
  • White Glove Onboarding Support
  • Up to 300 Custom Reports
  • Advanced Integrations including Segment, RudderStack, and custom options

Testimonials

“Factors’ account identification and intelligence is a game changer for generating revenue.”

Praveen R, Marketing at Drivetrain

“Factors has improved our campaign ROI by helping us move from guesswork to making informed decisions.”

Steve Colberg, Marketing at Rocketlane

“Factors made our LinkedIn Ads strategy laser-focused by enabling deep audience insights and view-through attribution.”

Riley Timmins, Director of Marketing at Cacheflow

Diverse Programmers Recommendation

Factors.ai is a powerful AI-driven platform that streamlines your go-to-market activities by integrating intent signals from multiple channels into actionable insights. Diverse Programmers can provide expert advisory services, seamless integration, and custom solutions to help you maximize the benefits of Factors.ai and drive business growth.

Ease of Use

Setup Time: Under 1 hour

Onboarding: Guided demos and tutorials available

User Experience: Intuitive interface with minimal learning curve

Security & Compliance

Data Encryption: Secure by design

Privacy Policy

Support Options

Live Chat: No

Email Support: Yes

Community Forum: No

Documentation

Contact Diverse Programmers today to learn more or request a custom integration.
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6 Different Reasons We Should Partner

  • 1Expert in Automation and Streamlining Operations
  • 2Proven Track Record of Success
  • 3Customized Solutions for Your Needs
  • 4Dedicated to Enhancing Efficiency Across Departments
  • 5Trusted by Leading Organizations
  • 6Personable and Client-Focused Approach
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