Need Help Now? Call Us!855-217-8708
Segment
find ai tools for your business
AI Tool
Segment favicon
Segment

Segment, powered by Twilio, is the leading customer data platform that unifies clean, consented customer data to deliver real-time insights and personalized experiences through advanced AI-driven capabilities. It helps businesses of all sizes create enriched, identity-resolved profiles and activate data across hundreds of integrations for targeted marketing, efficient ad spend, and improved customer relationships.


Website: https://segment.com

Key Features

Real-time data unification and enrichment
AI-driven generative and predictive analytics
450+ pre-built integrations
Enterprise-grade security and privacy controls
Zero copy architecture for warehouse integration
Customizable customer data pipelines

Use Cases

Enrich Customer Profiles: Automatically build and enrich identity-resolved profiles with every interaction to deliver more personalized, real-time customer experiences.
Activate Customer Data: Leverage pre-built connectors and integrations to efficiently activate unified customer data across multiple marketing and sales tools.
Optimize Ad Spend: Utilize AI to create targeted and predictive ads that improve conversion rates, lower customer acquisition costs, and increase overall ROI.
Boost Cross-Sell & Upsell: Apply predictive analytics to anticipate customer needs and drive repeat sales through personalized recommendations and offers.
Empower Diverse Teams: Enable data engineers, marketers, and product managers to collaborate with a unified source of truth that supports data-driven decisions.

Benefits

Gain real-time insights for improved personalization
Enhance data quality and security with advanced controls
Seamlessly integrate with over 450 tools
Reduce operational complexity with automated data pipelines
Improve ad spend efficiency and campaign effectiveness
Scale easily from startups to global enterprises

Metrics

Unique Events Tracked: 12,696
API Calls Processed: 12.1 Trillion

Pricing Plans

Connections - Free - Free
  • Real-time event collection
  • Access to 450+ pre-built sources
  • Basic data governance
Connections - Team - Contact Sales
  • Enhanced event collection
  • Expanded integrations
  • Optional Advanced Data Governance add-on
Customer Data Platform - Unify - Contact Sales
  • Identity-resolved profiles
  • Unified customer data from warehouse
  • Data enrichment & activation
Customer Data Platform - Engage - Contact Sales
  • Comprehensive audience management
  • Personalized customer journeys
  • Predictive & Generative AI capabilities

Testimonials

We lean heavily on Segment today to identify our consumers and their profile traits, which is pivotal to bringing magic moments to life through personalized communications.

Tory Brady, Associate Vice President, Product, Engineering & Data at Allergan Data Labs

With real-time integrated data flows from Segment, we can truly understand what people are doing with our platform.

Nic Sauriol, Software Development Leader at IBM

Segment allows us to compile data all in one place, forming a Golden Profile so that other teams can easily utilize and activate the data.

Rick Troiani, Director of Omni-Channel Engagement Architecture at Sanofi

Implementing Segment has significantly improved our targeting and personalization, resulting in increased revenue and a better customer engagement loop.

Ale Dimitriu, Senior Marketing Operations Manager at MongoDB

Diverse Programmers Recommendation

Segment offers a powerful, AI-driven solution to unify and activate customer data in real time. Diverse Programmers can provide advisory, seamless integration, and custom solutions to help businesses fully harness the platform’s potential and drive exceptional customer engagement.

Ease of Use

Setup Time: Quick setup with guided integration

Onboarding: Step-by-step tutorials and comprehensive support resources available

User Experience: Intuitive interface with minimal learning curve

Security & Compliance

Data Encryption: Advanced encryption protocols and secure infrastructure

Privacy Policy

Support Options

Live Chat: No

Email Support: Yes

Community Forum: Yes

Documentation

Contact Diverse Programmers today to learn more or request a custom integration.
Ask a Question

Book a Consultation

Get a Free, No-Obligation Quote for Automating Your Workflows Today

855-217-8708

6 Different Reasons We Should Partner

  • 1Expert in Automation and Streamlining Operations
  • 2Proven Track Record of Success
  • 3Customized Solutions for Your Needs
  • 4Dedicated to Enhancing Efficiency Across Departments
  • 5Trusted by Leading Organizations
  • 6Personable and Client-Focused Approach
Other Tools
comparable tools
Comparable tools to help you make the right choice

From venture-backed startups to Fortune 500 companies, we partner with organizations of all shapes and sizes.